ScottishPower will soon be offering customers the option to buy energy in bulk.
Using a model similar to filling up their cars at the petrol station or topping up pay-as-you-go mobile phones, consumers will be able to purchase a set amount of gas and electricity and track their usage through an app.
It allows customers to buy energy in packages ranging from one day up to six months upfront at a set price. Energy is taken out of the ‘store’ as it is used and if it isn’t used on a given day, no charges will be applied.
ScottishPower has released the ‘PowerUp’ app in response to customers calling for more transparency, simpler billing and greater convenience.
It will use real consumption data to calculate a personal daily price, allowing them to easily understand their total spend in relation to what they use and how much they pay on a daily basis.
The Big Six company believes it could transform the way consumers buy energy.
Neil Clitheroe, Global Retail Director said: “When we fill up with petrol, we don’t tend to think about the 40 litres of unleaded in the tank – instead we think about the £50 that it has cost and how long it will last. Customers are far more engaged with efficiently managing their petrol consumption and we think that will work for gas and electricity at home.”
PowerUp will initially be exclusively available to ScottishPower customers from early October 2016.