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  Bottled water brand Evian has announced it plans to make all of its bottles from recycled plastic by 2025. Currently, recycled plastic only contributes towards a quarter of its […]

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By Jonny Bairstow
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Bottled water brand Evian has announced it plans to make all of its bottles from recycled plastic by 2025.

Currently, recycled plastic only contributes towards a quarter of its bottles, even though all are recyclable.

It also plans to move towards a circular business model in other ways, including by redesigning its packaging, accelerating recycling initiatives and removing plastic waste from nature.

Global Brand Director, Patricia Oliva, said: “Rooted in its pioneering spirit and long-lasting commitment towards sustainability, Evian will drive a step-change to address the critical issue of plastic.

“We want to use the power of our global brand to take a leadership position, drive collaboration across the industry and, together with partners, transform our approach to plastic.